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Blue Ocean Shift : Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth Condition:Good almost against their will

SKU 92953563598
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almost against their will

accidentally landing what she now refers to as "the breakthrough role of a lifetime" catering to a glittery list of stars she once hoped to be part of herself

Author: Peter Alexander (Editor)Publisher: Collins

Emphasizes the role of technology: the impact of technology on consumers and how they make their buying decisions is integrated throughout the text

Blue Ocean Shift : Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth Condition:Good almost against their willBlue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and 3. 6 million copy global bestseller by world renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step by step through how to take your organization from a red ocean crowded with competition to a blue

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