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Corporate Image Management : A Marketing Discipline for the 21st Century new-arrivals-070423 suicides -- or murder

SKU 80952841881
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suicides -- or murder

Author: Robert Green McCloskey

What actions do status concerns trigger

This handy

Corporate Image Management : A Marketing Discipline for the 21st Century new-arrivals-070423 suicides -- or murderCorporate Image Management is a comprehensive, practical introduction to one of the most potent marketing and management tools available for the use of senior executives. Progressive corporate leaders will want to use this new discipline to drive their organizations in today's increasingly competitive markets. The corporate image communicates the organization's mission, the professionalism of its leadership, the calibre of its employees, and its roles

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