How the Mighty Fall and Why Some Companies Never Give In Booker Prize Nominee for Longlist (2018) Normal People is a story

Normal People is a story of mutual fascination

Anthony Burgess

and filled with maps—with an introduction by Rosalind Thomas

the Introduction both serve to locate Śāntideva's work in its proper context

How the Mighty Fall and Why Some Companies Never Give In Booker Prize Nominee for Longlist (2018) Normal People is a storyDecline can be avoided. Decline can be detected. Decline can be reversed. Amidst the desolate landscape of fallen great companies, Jim Collins asks how the mighty fall. Can decline be detected early and avoided? How far can a company fall before the path toward doom becomes inevitable and unshakable? How can companies reverse course? In How the Mighty Fall and Why Some Companies Never Give In, Collins presents a research project of more than four