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from casual sportswear to haute couture
Winner of Gourmand Award for Best Spirits BookAn IACP Cookbook Awards WinnerFinalist for the PEN/E
author of Steal Like an Artist and Newspaper Blackout
It is a unique contribution to the literature of management and would benefit any executive or leader who desires to understand the undercurrents of motivation and meaning in organizational life
Brandwashed : Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy Condition:Well Read from casual sportswear to hauteBrandwashed Not since the 1957 bestselling classic The Hidden Persuaders has a book so nakedly exposed the the best kept secrets of how companies manipulate, seduce, and dupe us into buying their brands and products. Here, bestselling author and marketing guru Martin Lindstrom pulls back the curtain on all the psychological tricks and machinations companies employ today to obscure the truth, manipulate our mi Full description
